Research & Contextual Analysis

Brands, Logos, Slogans.

A brand is a product designed by a company for example Ebay. Brands are used for marketing also advertising. Logos are a symbol to promote public identification or a recognition it may include the text of the name which represents in a word mark. A slogan is a memorable motto or phrase which is used in a clan, political or commercial or religious and other context as a repetitive expression of an idea or purpose, with the goal of a persuading member of the public or a more defined target of the group. I think Nike is the most successful because it is a very popular brand. I picked each one because I like the colour and brands.







I think these two are not good designs because they don't stand out and no one knows what it's talking about.

Website Analysis Task

This website is very similar to my product. I like the colours and products. The layout is clear and very colourful. I really want my website to be very clear and fascinating. I think the target audience for this website is 17 or over. I would love to engage people to my website. The vibrant colours makes this website feel more relaxing.

Mise en scene

















































Denotations and Connotations 

Representation Ethnicity

Representation Gender

Types of Adverts

Audiences Worksheet

Audiences Theory

Research Sony Ads

Cinematography image Analysis

Radio Advert Analysis

Guiness Ad Analysis

This advert analysis targets people who are middle aged drinkers that have a sense of  ludicrous. It convinces people to try the beer. This advert should not be taken so seriously.

Foley sounds definition and examples

5 Functions of Packaging

1. Protection - That is to protect a product from damage or contamination by Micro - organisms and the air, moisture and toxins.
2. Containment - This keeps the products together, to contain them for example so it doesn't spill or split or fall apart.
3. Identification - This helps identify a product and advertise them.
4. Transportation - It protects during the transport and the Ease of transport.
5. Stacking - In some supermarkets and shops it should be possible to stack packages so that the space is not completely wasted on shelves.

Packaging Research 



This shape is a cuboid the target audience is for people who love sweet stuff. The orange and blue type stand out. I like this because it has a gooey texture.






This is a rectangle the target audience is for people who love salty things I like this crisp because it has a sweet flavor.













This is a square the target audience is for people who love sweet and minty stuff. I like this ice cream because its minty.












This is a square the target audience is for people who love sweet stuff. I like this cake because it has a sweet sensation.